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Our event takes place in four rooms: General Session: Beginner Track, General Session: Advanced Track, The Exhibitor Room, and The Business Clinics Room. The Exhibitor Room will have our exhibitors, roundtable discussions, internet cafe, and free snacks. Not sure if you need the Beginner or Advanced track? Click here.

Here is what's scheduled for each track, last updated 5 May 2008. To help you pick them out, eBay Certified Providers are in red. Click on linked names for photos and bios.



Main Schedule:

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7:30amRegistration opens
Beginner TrackAdvanced Track
8:15am - 9:00amKeynote: TBA
  • Marsha Collier
  • Keynote: TBA
  • eBay Executive, TBA
  • 9:00am - 10:00amRoadmap for Newer eBay Sellers
    Learn what newer eBay sellers need to do and have to be poised for success.
  • Debbie Levitt, CEO of As Was
  • Complete Online Selling Solutions
    Learn how to use Vendio for your eBay and online selling.
  • Vendio, staffer TBA
  • 10:00am - 10:15amBreak! Beverages in the Exhibitor Room.
    10:15am - 11:15amFinding The Right Products To Sell
    Learn how to find product lines from reliable sources, why traditional drop shipping may not work for you, and how to find your niche in a crowded marketplace.
  • Lisa Suttora, WhatDoISell.com
  • Increase Sales and DSRs with Unique Branding and Better Communication
    Learn how to present your item and your company in ways that will make shoppers trust you more and want to buy while getting them to actually read and understand your policies. A buyer who read and understood your policies is less likely to leave a DSR that implies disappointment.
  • Debbie Levitt, CEO of As Was
  • 11:15am - 11:45amUnderstanding eBay's Rules
    Learn some of the rules most commonly broken by new eBay sellers, and how to avoid breaking them.
  • As Was staffer, TBA
  • Saving Time and Money on Shipping
    Learn how to shipping faster, easier, and more automated.
  • Bodin Suttles, Endicia Product Specialist
  • Interapptive, staffer TBA
  • 11:45pm - 2:15pm2.5-hour break for lunch and Exhibitor Room time.
    2:15pm - 2:45pmProperly Setting Up A New Business
    Learn what type of business is right for you and what to know about keeping your accounting records. Learn how to write this conference off on your taxes! :)
  • Cliff Ennico
  • Custom Software Solutions
    Learn how software can be customized to make your online selling life easier and more efficient.
  • Tobe Goldfinger, President of JDT Technologies
  • 2:45pm - 3:15pmWhat an eBay Store Can Do For You
    Learn how having an eBay Store can help sales, and how to set up your first eBay Store.
  • Steve Lindhorst, eBay Education Specialist (former eBay University instructor)
  • Custom eCommerce Design
    Learn what to consider when hiring a pro to custom design your eCommerce website.
  • Junction Quest
  • 3:15pm - 3:30pmBreak! Snacks and beverages in the Exhibitor Room.
    3:30pm - 4:30pmComplete Online Selling Solutions
    Learn how to use Vendio for your eBay and online selling.
  • Vendio, staffer TBA
  • Video and Interactive Widgets
    Learn how videos can drive sales, and what you can put in your listings, eBay Store, or outside of eBay to get people interested in your items.
  • Vzaar, staffer TBA
  • Debbie Levitt, CEO of As Was presenting our secret new tool!
  • 4:30pm - 5:00pmTBA How to Stop Breaking the eBay Rules You Didn't Know You Were Breaking
    Learn how to stay out of trouble on eBay. Considering that some of your competitors might look through your listings to see what rules you're breaking and turn you in, it's important to be fully-compliant.
  • As Was staffer, TBA
  • 5:00pm - 5:15pmBreak! Beverages in the Exhibitor Room.
    5:15pm - 6:15pmSaving Time and Money on Shipping
    Learn the best way to pack your items as well as how to make shipping faster, easier, and more automated.
  • Marsha Collier
  • Bodin Suttles, Endicia
  • Interapptive, staffer TBA
  • Your Best eBay Store
    Learn the best ways to use your eBay Store including its many features, how pushing the limits on eBay Store design could pull shoppers in, and how your Store and items can be found more easily outside of eBay.
  • Iarla O'Halloran, Creative Director at As Was
  • Steve Lindhorst, eBay Education Specialist (former eBay University instructor)


  • Click Here for Online Registration

    7:45amRegistration opens
    Beginner TrackAdvanced Track
    8:15am - 9:15amCreating Effective eBay Listings
    Learn to show up in search results, pull people into your lisitngs, and get them to bid or buy.
  • Edward Sayers
  • Compelling Photos Drive Sales
    Learn how to take better product photos including understanding camera features and lighting. Learn how to touch your photos up and prepare them for eBay.
  • Cindy Lichfield, President, Cloud Dome
  • co-speaker TBA
  • 9:15am - 9:30amBreak! Beverages in the Exhibitor Room.
    9:30am - 10:15amCause Marketing and New Media to Grow Your Business
    Learn how eBay Giving Works charitable listings can bring buzz and fierce customer loyalty.
  • David Yaskulka, President, Blueberry Consulting
  • eBay Research and Strategies for Maximum Profits
    Learn about specific eBay listing strategies that will save on fees and attract more shoppers as well as how eBay-related research can be used to make better-informed decisions about how and when to list.
  • Debbie Levitt, CEO of As Was
  • Jen Cano, VP Education, HammerTap
  • 10:30am - 10:45amBreak! Beverages in the Exhibitor Room.
    10:45am - 11:15amHow To Take and Touch Up Product Photos
    Learn how to take better photos, touch them up, and get them ready for your eBay and online selling.
  • Cindy Lichfield, President, Cloud Dome
  • co-speaker TBA
  • Extreme Business Makeover
    Audience members will be picked to tell us their eBay user ID. Our panel will make quick suggestions on what that seller can do about his/her branding, listings, product presentation, eBay Store, product lines, and more, all in time for your holiday selling season.
  • Debbie Levitt, CEO of As Was
  • Lisa Suttora, WhatDoISell.com
  • 11:15am - 11:45amHow To Take and Touch Up Product Photos
    Continued. This session is an hour, 10:45am - 11:45am.
    Making the Best of "Best Match"
    Learn how to get your items to show up as high in eBay's Best March search results as possible.
  • Edward Sayers
  • 11:45am - 2:15pm2.5-hour break for lunch and Exhibitor Room time.
    2:15pm - 2:45pmBuilding Your Brand and Buyer Loyalty
    Learn how to chose a name that will help shoppers come back and tell friends. Learn how to make your eBay listing stand out from other sellers.
  • Iarla O'Halloran, Creative Director at As Was
  • Cause Marketing and New Media to Grow Your Business
    Learn how eBay Giving Works charitable listings can bring buzz and fierce customer loyalty.
  • David Yaskulka, President, Blueberry Consulting
  • 2:45pm - 3:15pmTrash To Cash
    Learn how to sell items from your home as well as from garage, yard, and estate sales.
  • Lynn Draille, Queen of Auctions
  • Increasing Your Reach with Shopping Comparison Sites
    Learn how to send your items to shopping comparison websites, and how this can increase sales.
  • Michael Lambert, CEO and Co-Founder of Merchant Advantage
  • 3:15pm - 3:30pmBreak! Snacks and beverages in the Exhibitor Room.
    3:30pm - 4:30pmeBay Research and Strategies for Maximum Profits
    Learn about the different types of ways you can list on eBay and how specific eBay listing strategies can save on fees and attract more shoppers. Learn how eBay-related research can be used to make better-informed decisions about how and when to list.
  • Debbie Levitt, CEO of As Was
  • Jen Cano, VP Education, HammerTap
  • Complete Selling Solutions
    Learn how to use Laris for your eBay and online selling.
  • Adam Morris, Sell Center
  • 4:30pm - 4:45pmBreak! Beverages in the Exhibitor Room.
    4:45pm - 5:45pmPowerSeller Panel: How We Got Started
    Learn from PowerSellers how they started on eBay, and what tips they have for the newer eBay seller.
  • David Yaskulka, President, Blueberry Consulting
  • additional panelists, TBA
  • Using Web 2.0 For Online Sales
    Learn the latest Web 2.0 internet marketing ideas, and how to market yourself and your company to maximize website traffic.
  • Jay Berkowitz, CEO of Ten Golden Rules
    Due to Jay's popularity at our last event, this session will run 90 minutes, from 4:45pm - 6:15pm


  • Click Here for Online Registration

    8:00amRegistration opens
    Beginner Track

    Our Beginner program is 2 days. There are no sessions on day 3.
    Advanced Track
    8:30am - 9:15am Driving Buyer Loyalty
    Learn learn how to attract buyers and keep them thinking about you.
  • Tim Woda, buySAFE
  • co-speaker TBA
  • 9:15am - 9:30amBreak! Beverages in the Exhibitor Room.
    9:30am - 10:45am Turn Traffic Into Cash
    Learn how to grab shoppers and make money by leading them to your eBay items and/or ecommerce website. Learn the ins and outs of eBay's Affiliate Program, blogging, shopping comparison websites, and pay-per-click advertising.
  • Alex Mohamed, GuruOfSales.com
  • 10:45am - 11:15amBreak! Beverages in the Exhibitor Room.
    11:15am - 12:15pm How eBay Shoppers Think
    Get into the minds of eBay shoppers by learning about how they search, how they choose, what turns them on or off in a listing, and more. Do they read your feedback? Do they read the emails you send? Ask your questions!
  • A panel of rabid eBay shoppers and buyers




  • Exhibitors, Roundtable Discussions,
    and Snacks in The Exhibitor Room:


    You are welcome in The Exhibitor Room all day to have meetings, network, enjoy beverages and snacks, and join late afternoon roundtable discussions. Get individual feedback on your eBay listings, eBay Store, and off-eBay website from our experts. Clinic appointments are free, but are limited to those who sign up on-site at our event. Come create a dialogue with our team of experts, and get personalized advice!

    Business Clinics are in their own room. You can sign up on-site for your private appointment.

    Wednesday 10 September 08Exhibitors @ Their Tables: 9:00am - 5:00pm

    Roundtable Discussions: 1:45pm - 2:15pm
  • Branding & Marketing
  • Listing & Business Management Software
  • Packing & Shipping

    Business Clinics: 10:00am - 5:00pm


  • Thursday 11 September 08Exhibitors @ Their Tables: 9:00am - 5:00pm

    Roundtable Discussions: 1:45pm - 2:15pm
  • Research & Listing Strategy
  • Product Sourcing
  • DSRs and Best Match

    Business Clinics: 10:00am - 5:00pm


  • Friday 12 September 08Exhibitors @ Their Tables: 8:00am - 12:00pm

    Business Clinics: 8:30am - 10:30am





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